The Types of Personal Information Pinpoint Processes
Pinpoint processes two broad categories of personal information when you use our Products:
- Your personal information as a customer or potential customer, which we refer to as Customer Account Data, and
- The personal information contained within your company’s source systems (e.g. Jira, GitHub, GitLab, Workday), which the Pinpoint application uses to provide software development analytics and performance insights. We refer to this data as Source System Data.
Pinpoint processes these categories of information differently, the details of which are explained in the sections that follow.
How Pinpoint Processes Customer Account Data
There are three general scenarios when Pinpoint collects and processes your personal information:
- When you visit a Pinpoint public-facing website, or make a request to receive information about Pinpoint or our products;
- When you contact Pinpoint’s Sales Team or Customer Support Team; and
- When you establish a Pinpoint account and use our Products.
We call this personal information Customer Account Data.
Data protection or privacy laws in certain jurisdictions, like the European Economic Area (EEA), differentiate between “Controllers” and “Processors” of personal information. A Controller decides why and how to process personal information. A Processor processes personal information on behalf of a Controller based on the Controller’s instructions.
When Pinpoint processes your Customer Account Data, Pinpoint is acting as a Controller.
Broadly speaking, we use Customer Account Data to further our legitimate interests to:
- understand who our customers and potential customers are and their interests in our Products,
- manage our relationship with you and other customers,
- carry out core business operations such as accounting and filing taxes,
- grant appropriate access to Products, and
- understand Products usage to improve functionality and the experience of our customers.
Customer Account Data Processed When You Visit Our Website or Request Information
When you visit our website or request more information about Pinpoint, we collect information automatically using tracking technologies, like cookies, and through web forms where you type in your information. We collect this information to fulfill request made through the web forms, to learn more about who is interested in our Products, and to improve the navigation experience and content of our web properties.
Information You Share Directly: Pinpoint’s public-facing websites allow you to fill out and submit web forms to express interest in our product, ask to be contacted by our Sales Team, sign up for our blog or newsletter, register for an event, or take a survey. The specific personal information requested on these forms will vary based on the purpose of the form. We will ask you for the information necessary for us to complete the request made via the form (for example, we will ask you for your email address if you want to sign up for an email newsletter and for your phone number if you want our Sales Team to call you). We may also ask you for additional information to help us understand you better as a customer like your company name, company size, or your role at your company. If you sign up to receive ongoing product or marketing communications from Pinpoint, like a blog or newsletter, you can always choose to opt-out of further communications using the preferences/unsubscribe link included on any marketing email you receive from Pinpoint. Alternatively, you can contact our Customer Support Team to communicate your choice to opt-out.
Customer Account Data Processed When You Communicate with Our Sales or Customer Support Teams
You may share personal information, like your contact details, with a member of our Sales or Customer Support Team when you communicate with them. We keep a record of this interaction.
If you contact our Sales or Customer Support Teams, those teams keep a record of that communication, including your contact details and other information you share during the course of the communication. We store this information to help us keep track of the inquiries we receive from you so we can improve our Products and quality of support, and to provide training to team members. This information also helps our teams manage our ongoing relationships with our customers.
Because we store a record of these communications, please be thoughtful about what information you share with our Sales and Customer Support Teams. While we will take appropriate measures to protect any sensitive information you share with us, it is best to avoid sharing any personal or other sensitive information in these communications not necessary for these teams to assist you.
Customer Account Data Processed When You Establish an Account and Use Pinpoint
When your company requests a Pinpoint account for a pilot or to become a customer, we ask for certain information like your contact details and billing information so we can communicate with you and so you can pay for our products and services. Your company also provides user names and roles so we can grant product access to the correct individuals. We additionally collect some information automatically, like your IP address and user name, when you log in to your account and use the product. We use this to understand who is using the Products and how, and to detect, prevent and investigate security incidents.
Information You Share Directly: When your company requests a pilot or decides to become a customer, you’ll be asked to give us your name, job title, email address, phone number, your company name and physical address. We collect this information so we know who you are, we can communicate with you about your account(s), and we can recognize you when you communicate with us for questions, support or otherwise.
We also use your email address to send you information about the product, or other Pinpoint services or events in which we think you may be interested. You can opt out of further marketing communications through the preferences/unsubscribe link included on any marketing email you receive from Pinpoint. Or, you can contact our Customer Support Team to communicate your choice to opt-out.
When you decide to become a paying customer, we’ll ask you to provide your billing address and other relevant payment details. We store this information so we can bill you for your use of our products and services. Your billing address may also be used by Pinpoint for tax calculation and audit purposes.
Data Collection Technologies
While the data collection technologies we use may change from time to time, they generally fall into the following categories:
From time to time, Pinpoint may also use third-party advertising networks that collect IP addresses and other data from web beacons (see below) on the Pinpoint website and other websites. Ad networks follow your online activities over time through automated means, such as cookies and web beacons. They use this data to provide ads about Products tailored to your interests. You may see these ads on other websites. This helps us manage and track the effectiveness of our marketing. For more information and resources on how to opt out of advertising cookies, please see the How to Make Choices About Your Customer Account Data section.
Although most browsers and devices accept Cookies and other data collection technologies by default, their settings usually allow you to clear or decline Cookies. If you disable Cookies, some of the features of our Products may not be available or function properly.
Browser Local Storage: We store data locally on your device to enhance the user experience on our Products. For example, browser local storage allows us to save the state of your current page so that when you return at a later time or refresh the browser, the page will remain the same. We may also use browser local storage to mark once a user has seen content like notifications, new feature announcements or the onboarding flow so that the user only sees the content one time.
Web Beacons: We use web beacons (also referred to as clear gifs, pixel tags, or web bugs) along with cookies to gather data about use of the Products and interaction with emails from us. Web beacons are clear electronic images embedded in web pages that can recognize certain types of data on your computer, like cookies, when you view a particular website tied to the web beacon. For example, we may put web beacons in marketing emails that notify us when you click on a link in the email that directs you to the Pinpoint website. We use web beacons to operate and improve our website and email communications.
Other Customer Account Data We Collect
We may collect information about you, as our customer or potential customer, from publicly-available sources so we can understand our customer and market base better.
We may use publicly-available information about you through services like LinkedIn, or we may obtain information about your company from third party providers to help us understand our customer base better, such as your industry, the size of your company, and your company’s website URL.
How Long We Store Your Customer Account Data
Pinpoint will store your Customer Account Data as long as needed to provide you with our services and to operate our business. If you ask Pinpoint to delete specific personal information from your Customer Account Data (see ‘How To Make Choices About Your Customer Account Data’ below), we will honor this request unless deleting that information prevents us from carrying out necessary business functions, like billing for our services, investigating claims, incidents, or potential fraud, calculating taxes, conducting required audits, or as otherwise required by law.
How To Make Choices About Your Customer Account Data
Closing Your Account and Deletion. To request closure or deletion of your Pinpoint account, you can contact our Customer Support Team. You should know that closure and/or deletion of your Pinpoint account will result in you permanently losing access to your account and data in the account. Please note that certain information associated with your account may nonetheless remain on Pinpoint’s servers in an aggregated form that does not identify you. Similarly, data, including personal information, associated with your account that we are required to maintain for legal purposes or for necessary business operations (see “How Long We Store Your Customer Account Data” section above) will be retained after account closure until no longer needed.
Promotional Communications. You can choose not to receive promotional emails from Pinpoint by following the unsubscribe/preferences instructions in those emails. You can also opt-out by contacting Customer Support Team. Please note that even if you opt out of promotional communications, we may still send you non-promotional messages relating to things like updates to our terms of service or privacy notices, security alerts, and other notices relating to your access to or use of our Products.
- To revoke cookies for pinpoint.com click here
- To prevent location information from being collected by us, you can turn off your device’s location-tracking functionality.
- To prevent your data from being used by Google Analytics, you can install Google’s opt-out browser add-on.
- To opt out of ads on Facebook or Google that are targeted to your interests, use your Facebook or Google Ads settings.
- To learn more about how to opt out of targeting and advertising cookies, you can go to the Your OnlineChoices page, the NetworkAdvertising Initiative page, and the Digital Advertising Alliance’s Consumer Choice content.
The opt-out tools listed in the last three bullets are provided by third parties, not Pinpoint. We do not control or operate these tools or the choices that advertisers and others provide through these tools.
NOTE: The x-pinpt-authorization cookie is required to authorize user sessions of the Pinpoint application, thus an opt-out option is not available.
Other Choices About Your Customer Account Data. In addition, you can express other choices about your Customer Account Data (i.e., accessing it, deleting it, restricting its use, or withdrawing consent for its use) by contacting our Customer Support Team.
How Pinpoint Processes Source System Data
As a software development analytics platform, Pinpoint draws raw data from a number of your company’s systems of record in order to perform analysis and then surface performance metrics and insights. We call this information Source System Data, a subset of which contains personal information such as name and email address.
As noted above, data protection or privacy law in certain jurisdictions, like the EEA, differentiate between “Controllers” and “Processors” of personal information. When Pinpoint processes Source System Data, Pinpoint is acting as a Processor.
What Source System Data Is Processed
Pinpoint is able to collect and analyze Source System Data from the following system types:
- Issues (e.g. Jira)
- Code (e.g. GitHub)
- Code quality (e.g. Sonar)
- CI/CD (e.g. Jenkins)
- APM (e.g. NewRelic)
- Incidents (e.g. PagerDuty)
- Personnel (e.g. Workday)
We coordinate with your company to identify the exact systems and fields to which read-only access is provided. In general, Pinpoint collects the minimum amount of data necessary. We do not access free-form fields like “description” or “comments,” and personally identifiable information is limited to:
- Employee Name
- Employee Email
- Employee Work Location: Where provided, this usually takes only the summary form of city and state and/or region or country
- Employee Avatar: As provided by the customer system, or if the employee has configured one, the public avatar at Gravatar.com
How Long We Store and How To Make Choices About Source System Data
Data History: Pinpoint performs an initial Source System Data import based on the length of data history you specify. Incremental updates to the Source System Data are then performed daily reflect changes in the systems of record and provide customers accurate and up-to-date information. We will retain and show all historical data sets unless you instruct us otherwise based on the length of history you would like to see reflected in the Products.
Closing Your Account and Deletion: To request closure of your Pinpoint account, you can contact our Customer Support Team. Your Source System Data will be deleted within 30 days of account closure.
Other Choices About Your Source System Data: You can express other choices about your Source System Data (i.e., accessing it, deleting it, restricting its use, or withdrawing consent for its use) by contacting our Customer Support Team.
Sharing Your Personal Information
We do not sell or allow your Customer Account Data to be used by third parties for their own marketing purposes, unless you ask us to do so. Further, we do not sell your Source System Data, and we do not share it with third parties for their own marketing purposes.
We may share your Personal Information for the reason(s) disclosed to you at the time we collect it, with your consent, as well as in the following ways:
- At your direction. We will share your information with third parties if and when you direct us to. For example, you may ask us to share your information when you wish to authenticate a user with your company’s SSO provider such as Okta.
- Sub-processors. We may share Personal Information with sub-processors, like AWS, who assist in providing the Pinpoint services by hosting the infrastructure on which some of the processing is performed.
- Aggregated or de-identified data. We might also share data with third parties if the data has been de-identified or aggregated in a way so it cannot be used to identify you or your company. This is information that has been combined with information about other users and analyzed or evaluated as a whole. For example, Aggregated Information may include a statement that says “Our benchmarking shows that software development organizations performing in the top 20% have average cycle times of less than 10 days.”
Protecting Your Personal Data
We use reasonable organizational and technical security measures designed to preserve the security of your Personal Data, including without limitation, encryption technologies and authentication tools. Note, however, that no data transmitted over the Internet is 100% secure and any information disclosed online can potentially be collected and used by parties other than the intended recipient. As a result, while we strive to protect your information, we cannot guarantee or warrant the security of any information you transmit to or from our Products.
Transferring Your Personal Data Overseas
We manage our Products through our teams in the United States, United Kingdom, and other countries. We acknowledge that the data protection laws may be different from country to country, and may not provide the same level of protection. If you visit our Products or contact us from outside of the United States, please be advised:
- any information you provide to us or that we automatically collect may be transferred to the United States and other countries where our teams are located; and
- by using our Products or submitting information, you explicitly authorize its transfer to and subsequent processing in the United States and other countries where our teams are located in accordance with this Privacy Statement. If you have any questions about our policies for transferring your Personal Data, please contact our Customer Support Team.
We respect the privacy of children. Our Products are not designed to attract an audience younger than 18, and we do not knowingly collect Personal Data from children under 18. Please contact our Customer Support Team if you believe we may have collected information from a person who is underage, and we will work to promptly delete it.
Your California Privacy Rights
Under California laws, California residents can request information from us whether we have disclosed Personal Data to any third parties for the third parties’ direct marketing purposes. We will not sell or share your personal information with third-party companies for their direct marketing purposes. California residents desiring to request further information about our compliance with these laws or have questions or concerns about our privacy practices and policies are welcome to contact contact our Customer Support Team.
Third Party Links and Products
We provide links to third party websites operated by organizations not affiliated with Pinpoint. We do not disclose your Personal Data to organizations operating such linked third-party websites. We do not review or endorse, and are not responsible for, the privacy practices of these organizations. We encourage you to read the privacy statements of each and every website that you visit. This Privacy Statement applies solely to information collected by Pinpoint through the Products.
Changes to the Privacy Statement
We may change our Privacy Statement from time to time. If we make changes we’ll revise the “Effective” date at the top of this statement, and we may provide additional notice such as on the Pinpoint website homepage, by notification within the Products, or via the email address we have on file for you. We may also ask you to affirmatively consent to the changes at the time of your next login to the Products. By continuing to use the Products after such notice and/or consent, you agree to be bound by Privacy Statement as modified. If you do not agree with our changes to Privacy Statement, your sole and exclusive remedy will be to discontinue use of the Products.
Questions and Feedback
We welcome your questions and comments about this Privacy Statement or our privacy practices. You can also contact out Customer Support Team to exercise your privacy rights under applicable law.